Cabela's POS Data, EDIFICE
Cabela's is a direct marketer and specialty retailer of hunting, fishing, camping and related outdoor recreation merchandise, based in Sidney, NE. In addition to their retail outlets, Cabela's also has Trophy Properties LLC (a real estate market), Outdoor Adventures (hunting and fishing trips), the Gun Library (for buying and selling new and used firearms), and World's Foremost Bank (the issuer of Cabela's Club Visa credit cards). Cabela's direct marketing operation is one of the largest in the United States. The company was founded by Richard N Cabela in 1961 and went public in 2004, with that fiscal year's revenue reaching $1.56 billion, a 50% growth since 2001. Cabela's mail-order catalogs are shipped to all 50 states in the United States and 120 countries. More than 120 million catalogs were mailed in its first year as a public company. Many of the Cabela's retail locations have become virtual tourist attractions in addition to being a retail outlet. The stores feature museum-quality displays of taxidermied wildlife, large aquariums, indoor mountains, and archery ranges. Currently the largest Cabela's retail facility is in Hamburg, PA with more than 250K square feet of floor space.
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