Belle Foods POS Data

Belle Foods is a family owned neighborhood grocer with stores in 4 Southern states, originated by the father-son team of Bill and Jeff White. Belle Foods prides themselves in providing great quality food, excellent customer service, and affordable prices in a clean, family-friendly environment.   Belle Foods was established in 2012 when Bill and Jeff White purchased Southern Family Markets.  Purchased were the store banners Piggly Wiggly, Bruno's and Food World.  All of the stores have been converted to the Belle Foods brand with the exception of the Birmingham, AL Piggly Wiggly stores (which were not part of the purchase).  In addition, all websites for the three entities are now re-directed to the Belle Foods site.

Belle Foods Website


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Vendors may receive daily or weekly, store-level updates and restatements of SKU level POS sales and inventory activity. Once the data streams are initiated or vendor portals are activated, VELOCITY® can automatically acquire, cleanse, harmonize and transform the data into actionable analytics to produce measurable results.

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